spotlight: income vs profit per agent
Total Income per Agent numbers are helpful - but they're not the whole story. We need to see agent income compared to the overhead in the office where they work.
Spotlight Profit per Agent
Total Income per Agent isn't just a report of company dollar on the agent transactions. This calculation also needs to consider income the office makes thru agent billing.
But really, the value Total Income per Agent is only part of evaluating an agent's value to the firm. We need to consider income per agent in terms of where it was generated. Offices are expensive to keep open. Labor costs and occupancy costs are going up as Gross Profit margins continue to get squeezed.
This KPI shows Agent Income next to Overhead per office, and it talks about the impact of two key considerations: Firing unprofitable agents & Generating accurate expense reports by office.
Watch this short video to learn more:
about AccountTECH
for over 25 years, AccountTECH's team of real estate accountants and software engineers have been building tools that increase the efficiency of brokerages. their latest flagship product is darwin.Cloud – a 4th generation evolution of their popular real estate accounting software. the team is constantly adding automation and integrations towards the goal of a single point of entry. their motto is: data entry can happen anywhere, but everything winds up in darwin. in their work with clients, partners, and each other, they bring integrity to every interaction and every line of code.
for sales inquiries, please contact:
Theresa Hurt
theresa@accounttech.com
(978) 710-0071
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