analytic dashboards in darwin.Cloud
behind the scenes: spotlights
while working together to finish darwin.Cloud, Mark Blagden (CEO) and Helkyn Coello (VP of development) recorded a series of conversations about the design and build process. this is their discussion on eos-style scorecards and analytic spotlights.
pending cash flow
forecast your pending cash flow from closings for the month—and compare that to expected expenses.
customize agent dashboards
customize your agent dashboards to highlight the key numbers agents want to see.
control dashboard security and visibility
set up unique spotlights and access levels for each role in your company.
net profit per agent
total income per agent is helpful, but not the full picture. compare agent income to the overhead in their assigned office.
profit & loss
a KPI spotlight for quick profit review—month-over-month and year-to-date—with comparisons to prior year performance.
income vs budget
spotlights let you track income monthly or cumulatively, and compare results to your company’s budget targets.
team ranking leaderboard
see which of your teams is performing best—based on four essential kpis.
agent ranking
view agent performance separately from teams—track the top-performing individual agents across four key kpis.
office ranking
compare office performance based on six different metrics.
agent dashboard analytics
a walkthrough of the darwin analytics home page for agents. agents can track year-over-year production and see personal goal progress.
agents goals calculator
with darwin.Cloud, agents can set personal production goals and compare them daily to actual numbers and last year’s results.
top 5 agents leaderboard
quickly view your top 5 agents using six metrics across multiple date ranges.
commission margins
see what commission percentages agents are charging buyers and sellers using KPI widgets.
pending contracts written
track new contracts written by agents and compare to goals and prior year activity.
company $ split percentage
view KPIs that track company-paid split percentages—both for last month and year-to-date.
cost of goods sold
spotlight on pending deals and associated costs—see which kpis make up the cost of goods sold group.
first 100 days
track agent performance within their first 100 days: how long it took for their first listing, pending deal, and closing.
key performance indicators
go beyond p&l reports—compare office performance to goals using a wide range of real estate-specific kpis.
